![]() ![]() Keywords and SEO are directly connected when it comes to running a winning search marketing campaign. This is why developing a list of keywords is one of the first and most important steps in any search engine optimization initiative. Implementing keyword SEO will help your site rank above your competitors. In other words, you need to know how people are looking for the products, services or information that you offer, in order to make it easy for them to find you-otherwise, they'll land on one of the many other pages in the Google results. Keywords are one of the main elements of SEO. ![]() A website that is well optimized for search engines "speaks the same language" as its potential visitor base with keywords for SEO that help connect searchers to your site. Your SEO keywords are the keywords and phrases in your web content that make it possible for people to find your site via search engines.
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